CONVERGENCE CULTURE, FANDOM, AND THE EXPANDED HARRY POTTER UNIVERSE
In 2006’s Convergence Culture: Where Old and New Media Collide, Henry Jenkins defines “convergence culture” as “the flow of content across multiple media platforms, the cooperation between multiple media industries, and the migratory behavior of media audiences who will go almost anywhere in search of the kinds of entertainment experiences they want” (2). In contemporary culture, we are no longer merely passive consumers of media: we are participants in the narrative to the point where fans often actively influence outcomes and storylines well after a primary text has been released. J.K.