CFP: Rhetorics of New Media SW/TX PCA/ACA (12/1/11; 2/8-11/2012)

full name / name of organization: 
Southwest Texas Popular Culture and American Culture Association
contact email: 

Call for Papers: Rhetorics of New Media

Southwest Texas Popular Culture and American Culture Association
33rd Annual Conference
Albuquerque, New Mexico
February 8-11, 2012
Hyatt Regency Hotel and Conference Center
330 Tijeras Ave. NW
Albuquerque, New Mexico 87102 USA
Phone: 1-505-842-1234
Submission Deadline: December 1, 2011

Conference Website: (updated regularly)

Join us for the 33rd Annual Southwest/Texas Popular Culture and American Culture Associations Conference, February 8-11, 2012 at the Hyatt Regency in Albuquerque, New Mexico.

Abstracts are now being accepted for the Rhetorics of New Media area. This area is broadly concerned with the study of rhetoric in networked, digital, mobile, and social media spaces. Rhetoric refers broadly to how people use language and signs to accomplish things in the world. Some suggested presentation topics include:

  • Theories of new media rhetoric
  • Teaching new media rhetoric
  • Research methods for rhetorically analyzing new media texts
  • Applying and adapting rhetorical concepts in new media environments
  • Rhetorical and persuasive practices on the web
  • Intercultural, comparative, global/local digital rhetorics
  • Argumentation in new media spaces (e.g. the rhetoric of online product reviews)
  • Visual rhetorics of new media
  • Sonic rhetorics of new media
  • Locating new media rhetorics (e.g. GPS, SEO, surveillance, search, privacy, security, public networks, hacking)
  • Mobile devices, mobile users, mobile spaces
  • Spatial and temporal rhetorics of new media
  • Gender studies and new media rhetorics
  • Race studies and new media rhetorics
  • Constructing and negotiating new media ethos, identity, and ethics
  • Rhetorical agency on the web
  • New media writing practices and multimodal composition (e.g. status updates, micro-blogging, video blogging, mashups, remixing, checking in, backchanneling, etc.)
  • The impact of new media on the composition and distribution of texts
  • Political and campaign discourse on the web
  • The changing nature of scholarship and publishing in rhetorical studies
  • Rhetorics of "old" and "new" media (e.g. contending with terms and labels)
  • The rhetoric of (new media) cool (e.g. meme studies, viral culture, liking/sharing)
  • Generation studies (e.g. analyzing arguments about Millennials and youth culture)
  • Disability, accessibility, universal design, and new media
  • E-Learning, online education, and rhetoric
  • The future of rhetorical studies
  • The future of technology (e.g. through the lens of persuasive appeals such as manifestos)

This list is not exhaustive. These topics are meant to be broad and suggestive. Other topics are certainly welcome.

Please submit your abstract to the database at the following web address: Your abstract must be submitted by December 1, 2011.

If you have any questions, please contact:

Sean Zdenek, Rhetorics of New Media Chair
Associate Professor
Technical Communication & Rhetoric
Department of English
Texas Tech University
PO Box 43091
Lubbock, TX 79409-3091
Skype: seanzdenek