Material Religion and the Market
NeMLA 51th Annual Convention
5-8 March 2020,
Boston, MA
Material Religion and the Market
“The familiar observation that the Bible is the best-selling book of all time obscures a more startling fact: the Bible is the best-selling book of the year, every year. Calculating how many Bibles are sold in the United States is a virtually impossible task” says “The Good Book Business” article published in The New Yorker in 2006, underlines the billion dollar industry of Bible-publishing in the U.S.