The Routledge Handbook of Language and Mind Engineering - call for reviewers

deadline for submissions: 
June 30, 2022
full name / name of organization: 
Chris Shei / Swansea University
contact email: 

The call for papers has ended for this handbook but we are now recruiting up to ten editorial members who will each review 3-5 papers and give feedback to help enhance the quality of the paper. Their names will be shown on the title page as members of the editorial board for this prestigious handbook, and each will receive a hardcopy of the book when published. 

To incite qualified academic reviewers to join this prestigious project, here is the current structure of the handbook:

Routledge Handbook of Language and Mind Engineering

Edited by Chris Shei and James Schnell

I.             State-led mind engineering

  1. Media Manipulation and the Role of State: Propaganda and Persuasion in Russia
  2. Democratic minds, undermined: The many forms of state sponsored mind engineering in China
  3. Control and Censorship of the Internet in Authoritarian Regimes: Assessing Egypt, Iran and Turkey
  4. The Chinese Communist Party’s Historical Resolutions as Mind-Engineering Projects
  5. defining democracy by nationalism: Chinese state discourses on post-handover Hong Kong’s democratization
  6. Engineering the Mind of a Child: The Potency of Japanese Language Lessons in Colonized Korea


II.            Mind engineering in public spheres

  1. The Benefit of the Doubt: How Big Oil Made Us Think 
  2. Collective narratives in workplaces: from identity work to a form of mind shaping
  3. Red Tourism: Promoting Spirituality, Ecology, and Patriotism in Tibet 
  4. Unravelling Mnemonic Manipulations in Electioneering: Investigations into Mind Engineering within Taiwanese Elections
  5. The Truth Lies In-between: Mind Engineering in the 2020-21 Indian Farmers' Protest


III.           Mind engineering in fiction, film and television

  1. Brainwashing in Cold War Fiction and Film  
  2. Manipulating the Mind of Audience: A Translation from the Verbal to the Cinematic
  3. Humor as a mind-engineering tool in the digital age: the case of stand-up comedy 
  4. Creating Model Chinese Youth in X-Change: A Multimodal Legitimation Analysis  
  5. Patriotism and nationalism in Chinese fansubbing
  6. Remembrance of things past: newspeak, cyberspeak and speech acts


IV.          Religious mind engineering

  1. Of Maidens, Stars and the Blue of Night: A Critical Approach to Understanding Extremist Recruitment through Songs and Dreams 
  2. The ‘Cult’: Brainwashing, and Beyond, in the Construction of a Category
  3. From Off Grid to Prepper: Prepper Magazines that Engineer the Paranoid Mind
  4. Biological Plasticity, Exceptionalism, and Vaccine Hesitancy: The Politics of Pure Life and Nationalism in India during COVID-19


V.            Mind engineering related to sex, gender and wellbeing

  1. Empowering women in social media discourse  
  2. The Commodification of Sexual Wellness, Race, Gender, and The Engineering of Consent: Wildflowersex vs. Black Femmes, A Case Study
  3. “You are nothing but a hole”: Brainwash porn, incel ideology and the limits of gender 
  4. Designing Mental Wellness Therapies Using Mind Engineering Techniques 


VI.          Comparative analysis of mind engineering

  1. Distinguishing Authoritarian and Democratic Technics: Lewis Mumford on Manipulation, Mind Control, and the Megamachine
  2. Content Control in Comparative Perspective: The Differences between Democracies and Autocracies
  3. Ideological war in translation:  A comparison between Voice of America and People’s Daily in translation coverage tactics


VII.         Linguistic and semiotic analysis of mind engineering

  1. The metapragmatics of political mind engineering in Chinese official discourse: Steering the pendulum between authoritarian and totalitarian discourse modes
  2. Linguistic Characteristics and Strategies of Mind Engineering: Evidence from Political, Nationalist, and Pro-China Discourse
  3. A Critical Discourse Analysis of the Editorials in a Single-Party State
  4. A Political Discourse on ‘Indus’: Moving from Archaeology to Semiotics
  5. Killing Two Birds with One Stone: China English Translation in China’s Internal and External Propaganda and Ideological Work
  6. Visual language and mind engineering: the case of multicultural emojis


VIII.        Research methods for mind engineering

  1. “Bullshitting” Climate Change and COVID-19: Brainwashing Through Social Media
  2. How to use personal linguistic profile to control people: low-frequency lexicon texture 
  3. Patriotic and nationalistic discourse in sociological field in China in the context of social management ideas 
  4. A sociology-based approach to the analysis of nationalistic education in Japan
  5. Language Corruption in a Blended Space: A Cognitive Linguistic Account


IX.           Theory and models of mind engineering

  1. Categorical Human Mind: A Totemic and Evolutionary/Developmental Perspective
  2. Bernays to Big Data: From the Engineering of Consent to the Engineering of the Mind
  3. So you say you want a revolution? “Brain washing” and “mind control” as relational reasoning
  4. Hypervolition: Imposed Desires and Our Sacrifice of Choice 
  5. Chain-Effect Mind Engineering: The Multilayered Manipulation of Advertising