Hotels are often the first destination of any traveler. Not just a place to unpack and sleep, they are often one’s first exposure to a new culture, a base of operations, and an enormous factor in travel experience outcomes. Given their essential role in travel, hotels especially cater to the tourism industry. In Discourses in Place (2003), Scollon and Scollon develop an important, multi-faceted framework for analyzing text in space, arguing “we can only interpret the meaning of public texts like road signs, notices and brand logos by considering the social and physical world that surrounds them” (1). Hotels are intercultural spaces and from location, interior design, amenities, and staff training, they curate themselves to meet a wide range of niches and demands primarily through communication that is often intercultural in nature. Yet, at least in luxury hotels, the tendency to resist intercultural influence permeates hotel business practices. This short project will describe and analyze intercultural communication happening in hotel spaces—targeting notable artifacts from US and Japanese hotels, via video reviews, using frameworks laid out in Discourses in Place as well as other supporting sources. Given the small-scale nature of this project, I will be analyzing only four hotels, considering luxury and budget-friendly options in the US and Japan respectively.